Beyond the Lab: Bringing a Scientific Approach to Business Strategy and Innovation

At some point in our lives, we have all heard the term ‘nature vs nurture’ in some capacity. We often hear this referenced when discussing the source of athletic abilities or artistic talents. “Are world-class athletes born or are they bred?” “Are musical prodigies born or are they trained?” From a very young age, these kinds of questions intrigued me. I have always been fascinated with understanding how this complex machinery of life works – how and why things function the way they do, what drives people to act and do the things they do every day. And I have applied these questions to all facets of life, from understanding how our genetic material (our DNA) encodes for the color of our eyes

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