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Connected Innovation: Advantages of an In-Touch Process

“Necessity is the mother of invention” – Plato We find ourselves at a juncture where two things are true: Innovation provides a path to solve for the needs and challenges of humanity. Digital technology has vastly exceeded the cognitive capacity of the human species. What does this mean for organizations that innovate, or should, as a way to grow themselves or move society forward in general? The launch of the World Wide Web (WWW) to the general public in 1993 contributed to the largest expansion of information access in human history. This access to massive bodies of knowledge has exponentially impacted the rate at which humans are able to innovate and demand innovation. One of the many

We Are All Innovators in 2020

Regardless of your industry, profession, various role(s) in your personal life, gender, age, etc., you have had to innovate in 2020. Life changed in dramatic ways for every single one of us. Whether those changes were minimal (for the lucky ones) or completely earth-shattering and disruptive (for far too many), we have all had to become innovators and design a new way to live, work, care for loved ones, stay safe, manage households, and merely exist in this drastically changed world. At GrowthWorks, we consider ourselves innovators along with being facilitators and partners in the innovation process with our clients. We tap unmet needs and dig into the deepest emotional needs and drivers of

Front and Center: Indispensable Elements that Drive Innovation Success

In January of 2017, I wrote a blog post titled Innovation & Growth in a Tumultuous Age, which conveyed the idea that "disruption is going to happen to us all, and we should plan on it sooner rather than later." Around that time, we were developing a disruptor-led innovation road mapping process called Catapult™ that could help clients not only plan on disruption but leverage any opportunities it creates. Now here we are, almost 4 years later, sitting in the middle of the biggest disruption in a generation. What I will say today, and what I absolutely believe, is that it's not too late to plan for and successfully innovate amidst the disruption around us. The critical factor, of course, is h

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